Services
Growth & Marketing Platform Development
In short
We wire ad APIs, CRMs and send engines into one owned system that scales paid and outbound without growing your SaaS bill — direct Meta and Google Ads integrations, cold-email infrastructure, and autonomous lead engines.
Growth tooling is where SaaS costs compound fastest — a send platform capped by limits, a CRM per seat, ad tools billed per account. We build the growth stack as one owned system wired directly into the APIs that move money, so you scale paid and outbound on infrastructure you control instead of renting it per seat and per lead.
What's included
- Direct Meta Marketing API + CAPI and Google Ads API integrations for real-time data and automated optimization.
- Cold-email infrastructure on AWS SES — 10,000 emails/day with deliverability controls and an atomic kill-switch.
- Lead engines that discover, enrich and verify B2B contacts autonomously.
- One owned system — no per-seat CRM fee, no per-lead marketplace tax.
Proof
Cold-Email Send Engine (10K/day on SES) + OSS Apollo (38K businesses, 56K verified emails) — both client-owned.
Relevant work: See our work Agency builds B2B lead-gen builds
Frequently asked questions
What is a growth or marketing platform build?
It's a custom system that connects your ad accounts, CRM, outreach and lead data into one owned pipeline — wired directly into the Meta and Google Ads APIs and a send engine on your own infrastructure. We've built cold-email infrastructure doing 10,000 emails a day and autonomous lead engines with tens of thousands of verified contacts.
Can custom marketing software replace our outreach and CRM SaaS?
Often, yes — the send platforms, CRMs and lead tools you rent per seat can be rebuilt as one system you own, with no sending caps you didn't set and no per-lead fees. It's especially worth it when growth is core to the business and the SaaS bill scales with every contact.
Do I own the growth platform and its data?
Yes — the integrations, the send infrastructure, the lead data and the code are all yours, running on infrastructure you control. No per-seat CRM fee and no vendor that can throttle or revoke your own pipeline.
Next: Custom build vs an agency get a working demo before you pay
Ship a working demo before you pay a cent.
We scope it, build it, and hand you something live — within one business day. A $100 refundable deposit is all it takes to start. If the demo doesn't impress you, you owe us nothing.